Page Overview: Legal Information

Legal Information

Legal Information.


Upon utilization of our services it could be the case, that you are requested to submit personal information. Replying to the offered questions is optional. Your personal Data will be stored and processed with respect to German data protection regulations.

Personal data is only stored, if you submit it spontaneously to the BMW AG, within the scope of registration. The data that is collected during this process, will be utilized for performance of this event. The use of your data for the purpose of advertisement or market investigation is only legalized in case of your explicit agreement.

In order to statistically process your data the BMW AG devotes the program AWStats. This program is a open source web analysis software. It is used to score log files being collected by web servers on the basis of user request. In addition, the program does not use any kind of cookies for data evaluation. The statistical analysis is based on log files, which also contain IP-addresses. In general, this data is not assigned to certain persons. Merging the collected data with data from other sources is not accomplished. Besides, the data is deleted after statistical evaluation. 


Cookies are small files which are temporarily installed on your hard drive. BMW AG uses cookies to keep track of site visitors' preferences and to optimally design the website according to their requirements. You can prevent cookies from being saved on your hard drive by selecting the appropriate setting on your browser – simply follow your particular browser’s instructions. Deactivating cookies could mean that you might no longer be able to enjoy our offers in their entirety. 


© Copyright 2016 BMW AG, München, Deutschland. All rights reserved. The text, images, graphics, sound files, animation files, video files, and their arrangement on the BMW Group website are all subject to copyright and other intellectual property protection. These objects may not be copied for commercial use or distribution, nor may these objects be modified or reposted to other sites. Some BMW websites may contain images whose copyrights are attributable to third parties. 


Unless otherwise indicated, all trademarks on this website are subject to trademark rights of BMW Group, BMW AG, including marks, model names, logos, and emblems. 

Warranties, Liability.

The information on these websites is provided "as is" and without warranty of any kind, expressed or implied, including (but not limited to) any implied warranties of merchantability, fitness for any particular purpose, or non-infringement of third party rights. While the information provided is believed to be accurate, it may include errors or inaccuracies. In no event shall BMW AG be liable to any person for any special, indirect or consequential damages relating to this material, unless caused by gross negligence or intentional misconduct. BMW AG is not responsible for the contents of websites that are maintained by third parties and therefore waives its liability for any links from this website to other websites. 


The BMW Group has sought to achieve an innovative and informative website. However, you also need to understand that the BMW Group must protect its intellectual property, including its patents, trademarks, and copyrights. Accordingly, please appreciate that no license to use the intellectual property of BMW Group companies or the intellectual property of third parties has been granted by this website. 

Responsible for the content of this website.

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